Article
How finished content reaches this site
Content is written upstream in Content Studio from GTM-engine briefs, then pulled and rendered here — the site never writes it.
Answer
This site pulls already-written, human-approved content from Content Studio (which drafts it from GTM-engine briefs and the tenant's kernel), then applies AEO post-processing and publishes it. The website is a renderer, not a writer.
Where the words come from The GTM engine authors a full content brief; Content Studio writes the piece against that brief plus the tenant's kernel; this site pulls the finished result and renders it.
What the site adds AEO post-processing only — internal links, guardrails, source-allowlisting, and the provenance gate — then publish and revalidate.
Key facts
- Written by
- Content Studio
- Rendered by
- This site